In Collaboration With: University of Nebraska at Omaha’s Business of Art Workshop Series

Join us for The Business of Art Workshop Series, September 21st!

Learn how to turn your art and creations into a business. Business Librarian Isabel Soto – Luna, Creative Production Lab Supervisor Charles Fisher, and Marketing & Entrepreneurship Professor Dr. Zhihao (Max) Yu will lead you through several workshops to help you get started on a business plan that will give you the skills to market and merchandise your art giving you the opportunity to do what you love, and love what you do.

Doors Open 9:30 AM

Start Time: 10 AM

Price: Free! (Limited registration – sign up now!)

Who Can Attend? Any artist in the community looking to build a business around their art!

Schedule of Events:

10 AM – NOON

Selling Yourself: When the business is you

Basical Business Plan – It’s all about asking and answering the right questions!

NOON – 1:30 PM

Lunch break (provided on site free of charge!)

1:30 PM – 3 PM

Making Stuff – What is your product and how do you make it?

Breaking Even – How to make sure y ou are making money and your time is compensated

About Our Collaborators:

Charles V. Fisher (he/him) is the Supervisor of the Creative Production Lab at the University of Nebraska Omaha’s Dr. C.C. and Mabel L. Criss Library. Fisher was previously the COO and Creative Director for RHO Interactive, an app and project development firm for non-profits and education. He holds BAs in Theatre and Studio Art and is currently pursuing an MS in IT Innovation. His professional and research interests focus on the use of interactive digital media, game design, and video game development for non-profits and educational communities.

Kiley Phelps is the SBDC center director for the Omaha region. As an Omaha native, Phelps is passionate about helping the community grow. Phelps was previously a business consultant with NBDC and assisted business owners through all stages of the business development process, with focuses on business planning and financial analysis. Phelps also has prior experience in the fields of supply chain management and data analytics.

Isabel Soto-Luna (she/her/hers) is the Business Librarian for UNO Libraries. She is a bilingual, information professional, educator, liaison, and communications specialist with experience in academic libraries, archives, fundraising, translating, and project management.

Dr. Zhihao (Max) Yu is an Assistant Professor of Marketing at the University of Nebraska at Omaha. He is a behavioral researcher studying digital marketing and frontline services. He earned his Ph.D. in Marketing from the University of South Florida. Dr. Yu has published in the Journal of Marketing Research and the Journal of Advertising and presented his work at major conferences such as AMA, ACR, SCP, and AMS. Prior to academia, Zhihao worked in the luxury industry as a digital brand manager for several international luxury brands (Bang & Olufsen, Royal Asscher, etc.). As a former marketing
practitioner with strong industry contacts, he is keen to collaborate with companies for his class and scientific studies to help solve their problems and capitalize on their opportunities. He teaches Digital
Marketing Communications and Social Media Marketing.